March 2009
Martha Stewart Living Omnimedia, Inc. Launches Pets Initiative
New Website to be Supported by Pet-Focused TV Programming, Magazine and Radio Content
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March 2009
Tyson Foods Partners Taps Into $17 Billion Dollar Pet Food Market
Tyson Foods Inc. is forming an alliance to make a product its executives think is recession-proof: deli-like food for pets.
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February 2009
At $168.75 per square foot, this designer house is getting a lot of attention!
By Kathy Ellis
In a depressed housing market where average price per square foot is going for $100 or less, you’d have to be doggone mad to introduce a designer home.
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January 2009
Pampered Pooches Demand More Luxuries
Market Trends Show Pet Products Gain Growth Despite Retail Slump
By Woodie Stephenson
It’s a dog-eat-dog world and the dogs are eating it up. Whether demanding pricey trips to the groomer or boarding house, today’s pampered pooches are living it up in style like never before. Economic growth in the pet industry is far too often overlooked in favor of
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November 2008
BEING IN THE DOGHOUSE ISN’T ALWAYS A BAD THING!
LEIFERS, AN ECO & DÉCOR FRIENDLY PET FRIENDLY COMPANY LAUNCHES
HOUSTON (November 17, 2008) – Being in the doghouse isn’t always a bad thing… An exceptional marriage of design and eco-friendly concepts, Leifers luxury pet home retreats and products are designed to serve as attractive home accents while pampering environment for pets to rest their paws. With a mission to
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July 2008
Save The Date — October 9, 2008
Leifers partners with Donald J. Pliner to host intimate gathering for friends of Babydoll Pliner.
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July 2008
Save The Date — August 14, 2008
Leifers Partners With Chloe Dao, Brett Chisholm, Elaine Turner, Several Astros Wives and SNAP to create the 2008-2009 SNAPshots Fashion Calendar with all proceeds going to SNAP — Spay Neuter Assistance Foundation.
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July 2008
Neoclassic Doghouse is a Castle Sponsor of Celebrating The Home 2009, a Home Trends Event Being Held September 18, 2008
Fashion Group International is bringing renowned home fashions industry forecaster and design trends speaker, Ellen Gefen, to Houston.
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July 2008
Frontgate Catalog Company Shows Interest in New Doghouse Design
The brand new Neoclassic doghouse was unveiled at the National Lawn and Garden Show in June. Among the many vendors was Frontgate Catalog, one of the premier home catalogs in the country.
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July 2008
President of United Kennel Club Says New Doghouse Design Passes The Test!
“Very refreshing design! I love it!” – Wayne R. Cavanaugh, President United Kennel Club
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June 2008
Susan Fruit Interiors Unleashes A 90 Pound Home Accessory
Why doesn’t everyone in the family get a say in new home or remodeling projects?
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June 2008
This 4 Square Foot Home Gets Lots Of Attention In Chicago
Can’t find Fido? We have a good idea of where he’ll be this year!
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May 2008
Doghouse Business Gets Wrapped In Success
What do scarves and doghouses have in common?
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May 2008
Local Interior Designer Uses Doghouse To Upgrade Living Space
Move over knick knacks, smart indulgence is here to stay.
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April 2008
Leifers is selected by the Art Institute of Houston as their 2008 Fundamentals of Marketing Program
Students from Dr. Adomaitis’ class will compete in presenting Leifers to select interior design firms, retailers, and catalog companies across the country.
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April 2008
Baby Doll Pliner Gives New Doghouse Full Four Paw Rating
Coming from one of the most fashionable families in the world, Baby Doll Pliner knows good design when she sees it.
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March 2008
4 Legged Fashion: Canine meets Couture
Fashion Group International of Dallas is proud to announce a new fashion event that is literally going to the dogs.
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January 2008
PR Mastermind, Storyteller Communications, is named PR Firm of Record for Leifers
Storyteller Communications, is a company that believes every organization has a story to tell.
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January 2008
Houston design firm business owner, Kathy Ellis has been named New Membership Chairman for the Fashion Group International — Houston Chapter.
Fashion Group provides a high-profile forum to promote the fashion business through hosting events that educate, facilitate the exchange of ideas, and give back to the community.
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August 2007
Leifers partners with specialty manufacturer Francisco Guerra of SnowMasters to produce the first NeoClassic prototype.
Company owner and former magician Francisco Guerra once needed a special snow effect for a trick on his show “The Magic of Francisco”. Since it was an indoor venue the only option was to use some kind of artificial snow – and so he did, “WOWING” the audience with a magnificent snowfall. People were amazed by this new special effect and many wanted it for their own events.
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July 2007
Leifers is successful at filing a U.S. Provisional Patent Application No. 60/951,413 for their NeoClassic Doghouse
With the provisional patent in place, the company can now begin to take a more aggressive approach in marketing.
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July 2007
Eco Conscious Doghouse Company Barking Up The Right Tree
Why would someone who owns designer dog or cat house in the US care about a teak tree in Costa Rica?
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July 2007
Old Doghouse Designer Learns New Tricks From Leading Entrepreneurs
It can’t be that hard getting a product to market, can it?
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June 2007
Sean Collin of Pitts, Collin & Eckl, P.C. joins the Leifer team as business and licensing attorney of record
Sean has several clients in pet related industries including one of the largest manufacturers of dog food in the country. He also specializes in advising companies and individuals on maximizing revenue and asset value from intellectual property based assets including financing, licensing and merger and acquisition activity.
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April 2007
Leifers retains prominent patent firm, STORM LLP to file doghouse Utility Patent
Senior patent attorney, John Fischer will be handling the case. Patent research to commence immediately.
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January 2007
Kathy Ellis, President of Leifers, is selected to become a member of The Fashion Group — Houston
The Fashion Group is an international organization comprised of fashion professionals from various business industries. The Group’s members include some of the most notable fashion savvy experts on the plant — from Donna Karan and Annik Klein to local Houston designer and winner of Project Runway, Chloe Dao.
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November 2006
Karl Krieg, Vice President and founder of Leifers, meets with prominent design and architecture firm, Newberry Campa, to discuss product design specifications and opportunities with the luxury home owner.
Karl Krieg and Troy Campa have known each other for a long time, but in a different capacity than what they met about in November.
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August 2006
Local Designer Goes To The Dogs
Prominent and long-standing creative director and Vice President of The Business Lab, Karl Krieg, formally introduces his new creation — Designer Pet Retreat Homes. While working on a solution to feed his stray cats without feeding all the forest animals, this talented designer has created the most innovative concept!
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